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Turn Your Customers Into Friends Using Social Media Marketing

Written By Tao on jeudi 21 novembre 2013 | 01:48

By Reed Franklin





Just about everyone knows about social media sites. Take advantage of this fact by building a strong social media marketing strategy that allows you to interact with your customers. So, take note from this article and see what you can learn to do to market on social media networks.



Learn to utilize YouTube. You can post videos related to your business on this site. This allows you to create a greater personalization with your customers as they hear your voice and see your face. If you have a Twitter account, you can send links to your new content, increasing your YouTube traffic.



Don't forget that social media is first and foremost a conversation. Do not make the common mistake of neglecting to use customer feedback as a means of learning more about your target market. By encouraging interaction between your business and your customers, you can gather more useful feedback. Become more passionate about learning about what they want or need, and use this to think about where to go next in business.



Being a good listener is critical to success at social media marketing. Your customers and your followers want to feel as though they are being heard. When people comment on your posts or write to your social media profiles, always try to respond and let them know that you received the message and they were heard.



Use email marketing along with social media. Include a Twitter or Facebook buttons at the end of any emails and let customers know that you'll answer their questions personally on those social networks. You might also could encourage folks to sign up for your newsletter by including the registration page link.



Use the Facebook poll feature. This tool allows you to create a poll with as many different answers as you want for your friends to complete. This could be a great opportunity to get some feedback on your products and encourage your friends to interact with you and with each other.



For large companies, social media marketing can be a labor intensive, complicated, and non-standardized task where efficiency can be elusive. Many ad agencies and social media agencies are still trying to understand how to effectively market to the masses and are making it up as they go. So be careful where you spend your money and make sure you are getting measurable results from your marketing campaign.



You should create a Youtube channel to post reviews of your products and other videos relevant to your industry. You can set up your account so that your videos are posted right away on certain social networks. This will save you time and prevent you from forgetting to update a site.



Create a RSS feed for your updates and give your readers the opportunity to subscribe to it. This will allow them to see your posts when they log into their Google account or right on their computer desktop if they use an RSS widget. Depending on your target audience, you will get more or less success with an RSS feed.



Learn the posting patterns on social sites. The peak traffic times for many of these sites are at 7 A.M., 5 P.M. and 10 P.M. and those are the times that you should be sure to post something new. If you post more than those three times, be sure that you are posting something unique and interesting, but limit the total number of times you post each day.



Subscribe to your competitors' updates. Follow their social media presence and analyze what they are doing. You may choose to do some similar things for the same market or you could come up with a strategy that no one else has to reach a new audience.



Hosting a photography contest relevant to your branding is an opportunity to engage your subscribers of social media. Including your brand, tell your users that they will receive a prize for the photo that is most creative. When your customers upload photos of your products on social media, their friends may see the photos and become interested in your company.



Don't miss out on the success of social media marketing. Try these tips if you want to develop a strategy in marketing that will work. Social media venues offer great ways to connect with people, regardless of if you do so for your personal life or to promote business offerings.









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